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Full service project for an amazing festival...
A new festival IP, built from the ground up. The remit was to create the brand, build an online presence, produce all the artwork / media and assist with brand awareness and ultimately ticket sales via social media, a rich HTML email campaign and close partnership with a third party PR company.
We have created the 'Back of Beyond' brand and have produced all visuals associated with it to date. The project was challenging initially as there was no imagery or other media (as the first one is to take place on 07 / 07 / 18), so we have had to be more creative with producing assets, including images and video.
We also developed a slick website and are continuing to support the festival with ongoing marketing, an SEO campaign and various media assets.
Services Used - branding / web / media / marketing